As the ship slowly sinks, the grip tightens and "loyalty" will be the focus. No matter how crazy things seem, no matter how much it doesn't make sense, no matter the scandal and exposure and news reports: stay loyal to the org. Loyalty used in this way can be a thought stopping word.
They've changed Micah 6:8 in the NNWT and I would bet they will probably be beating this drum: "He has told you, O man, what is good. And what is Jehovah requiring of you? Only to exercise justice to cherish loyalty, And to walk in modesty with your God!"
Other translations render this "love mercy" or "love kindness"...even the old NWT was a similar thought. Rather than love, mercy, or kindness being the emphasis, they've made loyalty the important thing. Be loyal to Watchtower right or wrong (well never wrong: waiting for adjustment, clarification, new light, ect…)