Religion is a business. You are a customer who is "purchasing" membership into the Religion. With that purchase you receive a number of things.
1. Identity
2. Membership
3. A Social Network
4. A packaged belief system
5. The "prize" in the crackerjack box, which is the special thing only available through that religion. Nirvana, The New System, Heaven, Eden, Reincarnation, life everlasting as a mindless human devoid of emotions, passions, desire, ambitions and thought, or whatever rediculous prize they are presenting.
6. The most compelling thing religion actually provides is fulfilling a unique psychological need some people have. That is why most people who do not actually completely agree with what the religion teaches, they stay with it. There is something they find fulfilling in the relationship with the religion.
It has nothing to do with Truth. It has nothing to do with God. It is a business relationship. There are those of us who chose not to subscribe because we do not see the value in this relationship. We see it for what it is.