She is an attractive young woman. Her pose in the photo would be a welcome sight to a boyfriend. If she knows about Lloyd Evans' decision that self-control is for dummies, then her photo is an invitation.
This is exactly what I thought when I saw that first tweet above. A vulnerable person (with no one else to turn to) throws herself at his feet, and just happens to use an avatar pic of an attractive woman in a tight dress and suggestive pose. If I was Evans, that would scream "set up" to me.