Being a young gay JW it didn't feel like merely like "disapproval". After hearing about someone being dfed for homosexuality my mother said she would rather her child was dead than a homosexual.
These seemingly innocuous cartoons will feed the mindset that permits parents to say these things, after all a dead child gets resurrected.
And I think that some of the JWs will be affected by the adverse publicity. My good friend eventually left the JWs because she couldn't stand the way her gay sibling and I were treated.