I think religion in general is dying out as societies evolve.
It only stands to reason that the harder a religion is to live with, the quicker they will die out.
Perhaps in their reptilian brain the Org realizes this and that is why we see the more social aspects occurring from within.
I dont know even one young JW that views JWism any different than a young Catholic views Catholicism.
Yes, Catholicism. You know, the dreaded arch nemesis of the Org that they never even mention any more?