There are two different things being described on the 'shunning' point. One is official church policy and the other accepted practice.
Many who leave the org also choose to leave its specific vernacular behind. One term in particular is the word "disfellowship". It's often replaced on this site with "shunning", and when speakimg to "worldly" people the org will make that same substitution.
The fact is, official org policy is not to treat faders as if they are disfellowshipped. It exactly as the web site describes, they are to be love bombed by the friends and shephearded by the elders back to the org.
In practice, many in the org do treat as disfellowshipped those who fade, especially if the fader shows no interest in returning.
Dont let your personal emotions cloud facts and dont misinderstand my point. I called it a half truth, and thats what it is. Its a statment to make people believe witnesses dont shun those who leave when in fact they do. But treating as disfellowshipped 'faders' is not official policy.