dozy,
I always thought forgotten reports handed in together were counted as two publishers - interesting. So if a publisher isn't counted twice when they hand in reports for two months - then what is done with the extra report? Are the hours added together into a combined report? (this would inflate the ave. pub. hours in KM) Strange stuff.
We had a letter read about "reaching out" to the Polish field last night, interestingly enough...
I do keep a watch on the figures and I can confirm that August remains the peak month for publishers in Britain for every year since at least the 1970s.
Various reasons have been offered on this board for this phenomenon in the past. I thought the theory about forgotten July reports due to holidays inflating the figures was a good one - but will have to revise that since you say that such double reports are not counted as two publishers. Other possible explanations for the August "bump":
1. People are so motivated by the summer Conventions in June and July that they all go out on the ministry in August. That is perhaps the most "spiritual" explanation.
2. August is the last month of the service year and pioneers are trying to "get in their hours". There may be some connection here, though quite why this should boost the publisher level in general rather than just the pioneer hours is not easy to put a finger on.
3. Maybe the branch manipulates the figures at the year end to include all those who reported for any month during the year. A bit of a controversial explanation, and somewhat unlikely since it seems a bit unethical, but it would explain the consistent mysterious bounce every year...