It's about how the Caleb videos are made. Aprrently the GB, faced by the lovable Tony, give their teaching requirements to Caleb who posts it through the door of the "animation dept" and then the production process is shown. It's just like how Disney would do it and very professional.
Having said that, the "animation dept" is an outside agency who we now know to be a JW owned business with nice offices and run by a college educated JW animator. I wonder if all that work is being done on a Bethel stipend? On top of that all the audio recording is being done in state of the art WTS facilities paid for with the hard earned dollars of the faithfull.
There is of course more context to all of this and it's unfair to impute bad motives to the creatives but aren't the WTS lucky there are some college educated specialists who can turn the Caleb tripe out without question.