Huh.
So the gist of it is that the Witnesses are now solely directing traffic to the WTS' website. That is quite a switch in roles. No interest in conversion either. Strange.
Why this shift in direction?
Why the emphasis on website traffic?
A friend of mine told me that 'they' are regularly set up on campus in the city here. She thought it was strange and so out of place and somewhat creepy. Targeting the youth at universities is historically a cult-recruitment tactic that has been widely used in North America.
This latest shift in behavior reeks of recruitment rather than conversion.