You may well be a rare individual who could go around forever doing these things, but this is not the majority of individuals. It is all about greatness. Whether you are one who is creating greatness, or you are one benefiting from greatness. It is everything. Look at the NFL, how many people that are capable of playing at that level do you think could just say, "I love football, I could just play it for fun forever". Not many. Why? because they need to become great, and in their quest for greatness, we are drawn to watch them every sunday. Otherwise, we would not.
We cannot deny the fact that we are multi-faceted in our phases of consciousness. Sure, we all have one phase that is just happy to be alive, have a beer and play horseshoes. This is only one phase though, and try as we may, we cannot force ourselves to stay in one phase, because it is un-natural. Our phases dictate our desires and actions. Just like the JDUBS are in a phase right now, they are in their mccarthy phase. In time, that phase will end, and a new phase will begin. They will forget the mccarthy phase ever existed, just as most people only give credence to the phase they currently reside in, and in doing so, they lose the ability to see themselves for who they truly are.