Tornapart, I've wondered the same thing.
On the other hand, there's the distinct possiblity that they are simply being ruthlessly pragmatic in their approach to membership, effectively adopting a policy of:
"Look, if you're too smart, independent minded, or emotionally strong to be part of our little codependent club, we don't really want you here. You're just trouble. So we'll continue to drop little tidbits like this in our literature from time-to-time to remind such individuals that, 'Yes, we know we run a cultish little enterprise and we intend to keep it that way, thank you very much.' If you have a problem with any of this, the door is over there!"
No other explanation makes sense, otherwise how does this kind of stuff get by the editors and proofreaders. Allegedly the GB reviews all of this stuff. Can it really be possible that they do NOT see how things like this apply to themselves just as much as others, in this case Mormons?
Confirmation Bias and Cognitive Dissonance theories only provide a partial and incomplete explanation.