Like it or not this video may be more important to the GB than we might first realize. Consider the facts. Every single JW is going to have to face, whether they like it or not, the stark reality that every single person alive in their family or in their congregation or in the community is going to eventually die. The GB know this and also know that they too will be replaced with yet another overlap of the overlapping.
Death is inevitable. This video is no more "food at the proper time" than is the existence of a funeral home proof of a future resurrection.
Consider the following phrase used by the GB in recent times: "faith in the resurrection hope."
"Faith is the assured expectation of things hoped for." - Heb. 11: 1 NW
A future resurrection is a hope that JWs have. The GB are encouraging JWs to have faith in their own individual hope of a resurrection.