Actually, being hacked could explain some of the goofier things they've said...
Has Watchtower been hacked?
For a few reasons they have not been hacked. Their public websites are not hosted on their network, they use AWS to host those sites. Most bethelietes don't have forward facing emails, which means someone from the outside cannot email their corporate email account. Their network is segregated so even if you infect someone in maintenance construction you can only see files they are authorized to access. Finally, for most hackers who do it for financial gain, there is very little personal financial data that can be stolen and utilized for their own gain.