We were just musing that JWs act in a "flirtatious" manner with people in the community.
They show such "sincere" interest in people when they call. They seem like such kind, caring and thoughtful people - really interested in their lives and welfare.
People are often quite impressed with the JWs manner, and their well dressed presentation. People (especially vulnerable ones who are going through difficult pressures in life), are drawn in and made to feel special by the witnesses as they call back.
Return visits take place. "Studies" may be started. The Witnesses may invite them to social gatherings with the congregation "friends". It all seems so amazing! ("someone likes me!" they may say.)
BUT, if the person doesn't reciprocate by "progressing" in their studies and becoming a Witness in the "appropriate time", they find themselves being treated differently. The keen interest and "friendship" lessens - the relationship cools....and eventually the Witness stops coming over or contacting them.
It is just like the conduct of a "flirt". When they don't get what they want, they abandon the person and move on.....
They simple become "somebody that I used to know"