Remember the conventions where you'd MAYBE get a new publication and everyone would be over the moon about it? I remember when When Someone You Love Dies was released and everyone thought it was just the best thing a grieving householder would love to get their hands on.
Then it was a new publication every convention.
Then a new publication every day of the convention. Where it stopped being so wonderful and you'd start thinking "oh man, i've gotta carry ANOTHER load of books back to my hotel?". Eventually you'd just send someone from your family to get 7 of them in one go for the whole family. My mum would get some for her non JW family member who more than likely just threw them in the trash.