I’ve heard from a credible source that the Landover (DC) international convention is important to the Society in view of the 100 year anniversary of "Kingdom rule" and the location being near the capital of the "seventh world power". Perhaps they hope this particular international sends a message.
We know that come convention time usually there is some feel good fluff piece in the newspapers about the Watchtower religion. These articles mostly ignore the dark underside and concentrate only on the whitewashed facade the PR people want people to see.
However, I wonder if we should have an email or letter writing campaign toward the papers and other news outlets in that area. It would be great if such an effort led to telling the other side of the story and balanced the articles and reports that appear in August.