My uncle,who was his closest friend at Bethel, gave the funeral talk. He allotted two or three minutes to acknowledge the immediate family. Altho non-family Witnesses were invited, he referred to him as Mr. X. They courted women together. I can recall the checkers battles.
Ray Franz spoke so movingly about these talks in one of his books. My father went out preaching rather attend his 30 year old's brother in law's service. Let the dead bury the dead.
I don't see how anyone would be attracted. People must be appalled. When I looked around my father's funeral, everyone there knew the doctrines. My uncle knew we knew.