Dangerous promotion of 'Serving where the need is Greater'
The leaders are targeting third world countries with little to no internet connectivity or availability.
Which basically means they are not very well informed about the JW crimes the world around. And once suckered into the JW cult they'll be even less inclined to research anything anti-JW.
It's the U.S. pre-1990s internet where they are ripe for the picking.
Check out this Washington Post article (here) and map of countries where internet is rarely available due to infrastructure and abject poverty.