Maybe after those who already booked rooms see the 2014 Program, they may cancel their reservations lol.
The 2014 program if you haven't read it is basically, Preaching and serving the GB are more important than your own health, financial security, family, eating, recreation, and education. Those who WILL die at armagedon are those who put any weight into the above. Those who WON'T die are those who remain stupid and uneducated, those who unquestionably accept every utterance from the GB's backside, and those who obey what the GB commands. The last day of the assembly lists all the ways in which one can show their obedience for the GB and their committment to not enjoy their life, recreation, put family first, their own health and finanical situation, etc.