forgive my selfish, lousy salesman thought: G0d - product religion - brand rewards/motivation - better place after death is old school & outdated. Now we have resurrection! trending worldwide bible - standard operation process & procedure (SOPP) which is not user friendly (not easy to interpret) Of course we have organization structures, from bosses to promoters and of course we have sales materials. Are you kidding? This is an international business you know?