Jeremiah,
I doubt very much we would have much of a disagreement over the application of the analogy and the subtle differences. My point is that the leadership of JW's at this point are not acting like a business in good times, trying to rake profits and coast along. I think they are acting like a business trying to survive in an environment that is increasingly hostile to fundamentalist religions.
If we continue the analogy, the JW's are slowly sliding into an ENRON type of situation. Can they pull out of that trend? I believe they can, but they will never, ever be the next Apple Inc, or Google or Facebook. In fact, I can only predict contraction from now on. How far before it stops? I don't know. It depends on how many adults out there are willing to believe that the Easter Bunny is real and that Elvis Priestly still alive. From my research in cults over the last three years, that type of people exist in much greater numbers that I ever imagined before.