Sow and act, reap a habit; sow a habit, reap character; sow character, reap a destiny G.D. Boardman
Nathan Knorr the great JW merchandiser coined the phrase The New World Society to give the JWs a special identity and to have a catchy slogan that new recruits would want to be a part of. To kick off the new marketing campaign he set out with an entourage of people on tour to personally make his pitch at international assemblies. He then commissioned Fred Franz to come up with proofs of why JWs were so special and different from the masses of mankind. Thus for years JWs were sold on their special status ala spiritual paradise only among themselves.
Time after time JWs were told how in this spiritual paradise Jehovahs spirit was protecting them, with dire consequences if you should ever leave it. Some sixty years later the reality is far different from that envisioned by the architect of the New World Society. The morality of JWs is no better than non-JWs and in some cases worse. In a sexually repressed subculture as JWs are, it is common to have a higher incidence of sexual infractions. While I was a JW I knew of incidents of wife swapping, elders preying on women, people living double lives, financial fraud, backbiting, constant petty fights, animosity among elders, alcoholism, nepotism, abuse of power, pornography, suicide, depression and many other social problems.
Of course since this was not to exist in the spiritual paradise you just denied it and pretended as though it didnt exit, if you dared to speak about it you quickly found yourself in the library being censured for gossip or slander. With recent developments of the lawyers and hardliners circling the wagons and becoming more totalitarian with their membership they will continue to have a brain drain and lose those sincere members who know better than the smoke and mirrors being used to give a squeaky clean image to the outside world.
We couldnt possibly know where it would lead, but we knew it had to be done.
Betty Friedan on the Womens Movement