Growing up in the Organization I was told that the Tetragrammaton was removed from the Bible and replaced with "LORD" by Satan. Satan did this to confuse the world and further his agenda. What I found out when I left the Organization was that the original language the Bible was written lacked vowels. The reason for replacing YHWH with LORD is because the translators could not, in good conscience, translate the Divine Name without knowing what the vowels were. "Jehovah" or "Yahweh" are just our best guesses and the translators of most Bible's couldn't reconcile the conflict within their minds to put God's name, in the Bible, when they knew that it was not correct.
This is an understandable and legitimate position for anyone to take. The logic is sound, but still I was consistently told that it was Satan that made the change. Why?
It's because "Jehovah" is part of the Watchtower brand. Religion is the business of salvation and having a distinguishable brand is a requirement for business growth at higher levels. The Watchtower and it's leaders have always understood this and have designed into their religion a recognizable brand.
Once you start applying branding when breaking down Watchtower policy and doctrine they really start to make sense. If you try to apply normal morals and ethics to the Watchtower what you end up with is a monster, but isn't that what Big Business is?
-Sab