The THIRD COMING of jesus???

MR. BORN AGAIN

I saw a new WT at my fathers house this weekend. It was titled something like THE RETURN OF JESUS, WHAT DOES IT MEAN TO YOU?
Now I was always taught that Jesus returned in 1914. So this would be the third coming of Jesus. Is this just a transistional period of the WT trying to water down the BIG A and blend in with main stream Christianity...More Jesus.
Zico

Probably trying to appear more mainstream, when you look at the Convention title as well, they're certainly not heading in that direction though.

The third coming is Armageddon according to JW doctrine. I think that's what that WT refers to.