I would say that the current threat of disfellowshipping critics and disbelievers within the organization is exposing just
how intellectually bankrupt the Watchtower is. They can't defend their doctrines or practises with any degree of depth
so totalitarian control is their goal. At some point, they must hit bottom while trying to dumb down the organization.
If you like the Communist analogy ( I do), then they will encounter the same roadblocks as the Soviets did :
particularily the emergence of childlike Witnesses who need to be treated as if feeble minded and utterly dependent.
The phrase "too stupid to live" comes to mind.
metatron